Secrets of Lead Generation Webinars (60 minutes, Free)
Marketing webinars can build sales leads and generate enthusiasm for your products and services. But only if you work effectively with your audience. The alternative is an event that drives potential customers away. Learn the tricks of effective marketing presentations in this session.
Ken Molay, president of Webinar Success, presents tips to help you plan and execute effective marketing webinars. You set a tone for interaction with your prospects from initial promotion and marketing of an event through registration and pre-event communications. Your presentation content and the way you deliver it determines whether your audience will advance along the sales cycle or drop out of your opportunity list. And post-event communications reinforces the impression they have of your company and competence.
Learn how to prepare, produce, and deliver marketing webinars that build enthusiasm among your target prospects. Find out what mistakes companies often make in their marketing webinars and discover easy ways to avoid them. Enjoy greater responsiveness and participation by your prospects, leading to easier sales communications and higher conversion percentages.
Attend this free session and learn:
- Best practices for encouraging registration and attendance
- How to engage prospects before and after your webinar
- Tricks to make you an empathetic presenter
- Tips for including demos in marketing presentations
- Common mistakes that undermine your webinar
You will have the opportunity to ask questions related to your own company's concerns and priorities. The content is valuable for enterprise managers, executives, and strategists involved in information technology, training, communications, marketing, sales, or operations.
Available Dates: |
 Thursday, February 4
10:00am US Pacific / 1:00pm US Eastern
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Presented in cooperation with Adobe Acrobat Connect Pro
The register button will take you to the Adobe registration page.
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Your First Webinar - Understanding What's Involved (60 minutes, Free)
SPECIAL TIME - CONVENIENT FOR UK/EUROPE!
Are you considering the use of webinars as a part of your sales, marketing, training, or other company activities? Perhaps you have your first online event coming up. What do you need to plan for? What are the hidden traps that can catch you by surprise? Who needs to be involved and how much time will be required of them?
Join Ken Molay, president of Webinar Success, as he leads you through a beginner’s guide to web conferencing. We’ll look at proper planning, delivery, and follow up for an effective and compelling webinar.
You will have the opportunity to ask questions that Ken will answer live during the event. No question is too basic or too trivial... The content is truly targeted at people just getting started with webinars.
Attend this one-hour, interactive webinar and learn:
- How much do you need to budget for a webinar? Where does the money go?
- How do you build a proper plan so you don’t forget important tasks?
- What type of skills are needed for presenters and conference hosts?
- How do you decide on webinar technology?
Available Dates: |
 Tuesday, February 9
3:00pm UK (GMT) / 4:00pm Central Europe (CET)
Click here for time zone conversion
Presented in cooperation with Citrix Online
The register button will take you to the Citrix registration page.
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